Cases when the facsimile of the person allows to receive only rather remote representation about it are frequent. That the person can be learned in a photo, — is far not a warranty of the true similarity. Photos on documents not bad show it. To learn the person on them it is possible. But the impression of the image happens very far from how the real person is perceived actually.
This interesting property of a photo can be found out not only at shooting of people. Very often beginning photographers look at the photolandscapes and can’t learn them. Where that magic sensation by nature which was explicitly felt at the moment of shooting? Where that bewitching play of light and shades? Where the mood has disappeared?
Why so happens? After all if the photo displays a reality, apparently, recognition practically always should be easy and absolute!
Fig. 1. Angelina Jolie(A photo from a site http:// www.dailycollage.com) About people who almost always well quit on pictures, say that they are photogenic (fig. 1) see. Expressing more a simple language, it is possible to tell that «the camera loves them». Thus фотогеничность isn’t so mandatory coincides with the true attractiveness and beauty. Happens, as the beautiful person in life can quit not too well in pictures. And happens, as from некрасавицы the fine model turns out.
The reason of all this mismatch consists that a photo — ideal means for reality display is far not. The most important reasons of it consist in the following:
1. A photo — the playback of a fragment of a reality plane, scaled and restricted on the area.2. Real brightness and contrasts rarely coincide with brightness and contrasts on the facsimile. On this mismatch singularities of handling of the visual data in a head of the person are superimposed. A human brain — the system which is carrying out difficult non-linear correction of perceived brightness and contrasts. On the basis of such correction perception also is formed. An example of difficult handling of the visual data in a brain of the person is Edward Adelsona’s illusion (E.H. Adelson), published by it in 1995 (fig. 2 see). Besides the subjective factor, the share of distortions to perception import and objectively existing reasons, such, for example, as «an optical system picture» (see article [1]). 3. The information item makes essential impact on perception. In real life the object is in a surrounding of other objects. There are smells. There is a prehistory. The crucial role is played by a context., Etc. the Facsimile is the information block which has been pulled out from the specific information environment.
Fig. 2. Illusion of Adelsona. Want trust, want isn’t present — but small squares And and In brightness and saturations is identical on color, (their are identical of what it is easy to be convinced by means of any graphics editor) © E.H. Adelson, 1995 Differently, the photo is realistic, but not on 100 %. Sensation from a photo never can coincide with impressions of object of shooting completely. Tourists and travelers face this simple true more often others. It as to another, it is known to anybody that one business — a photo in the guidebook, the advertizing leaflet or log, and quite another matter — a reality.
From all aforesaid follows that one objects, owing to the properties, more others приспособленны for display by imperfect photographic technologies. Also it is necessary to name them “photogenic”.
To a certain extent фотогеничность it is similar to charisma: it or is, or it isn’t present. Unfortunately, this simple true understand not all. It is often possible to meet judgement that фотогеничность is a set of talent of the photographer, suitable lighting and correctly picked up clothes, a make-up, etc. No doubt, all mentioned factors play very large role in the course of obtaining of the qualitative facsimile. But whether they do object of shooting photogenic? According to the author of this article, no. To a certain extent, skill of the photographer also consists in being able to photograph not photogenic objects.
Thus, from the aforesaid at all doesn’t follow what remove photogenic objects the fool can also. Certainly, it not so! The Photographer-neumeha is capable «запороть» any, even the most outstanding, фотогеничность. But for the master фотогеничность — already half of success.
The Internet is full councils whether how to become photogenic, etc. There is in them a sense? Unconditionally is. With one small correction: they have no relation to фотогеничности. Their purpose in other: to help not photogenic people to look better. Approximately the same purpose and at cosmetics: it doesn’t do the person beautiful as a matter of fact, but appreciably to affect perception of the person by other people it in a state. The beautiful person is beautiful and without cosmetics, and a considerable quantity of preliminary manipulations well to turn out in a photo isn’t required to the photogenic person. The most important council for model: to trust in professionalism of the make-up artist and the photographer. Their knowledge and experience more than often plays a main role at shooting.
What practical outputs the photographer from resulted above reasons can make? According to the author, they are that.
First of all, it is necessary not to forget that photographic technologies have restricted possibilities. Even the latest scientific achievements don’t do technics ideal.
Secondly, it is useful to remember complexity of process of perception of the visual information the person. Thereupon, it is useful not to neglect preliminary photosamples. The analysis of such photosamples often allows to introduce reasonable corrective amendments in shooting process.
Thirdly, it is necessary to remember that beauty and фотогеничность don’t coincide. Ability to foresee a mismatch level between these two factors comes with experience. Hence, it is necessary to practise and analyze the received results more.
Fourthly, it is reasonable to approach to shooting of each object as not photogenic. Moreover, it is reasonable to learn to remove first of all not photogenic objects. Having seized this skill, with shooting of photogenic objects the photographer somehow will consult.
Well, and last: it is desirable to familiarize with operating time of colleagues, to esteem the literature, to experiment … Only a private experience will allow to achieve qualitative results by means of imperfect tools.